SENIOR CREATIVE LEADING CAMPAIGNS ROOTED IN SPORTS AND CULTURE.
ASDA Charm Bracelet
Food shopping could do with an injection of swag. So working with independent jeweller, Four Pence and Creative Director, Liam Ricketts, we made the smallest ASDA Rewards card setting it on a bracelet, with the shopping list as silver charms. These included cult classics such as a Prime bottle, pizza counter pizza, not forgetting our antioxidants in the form of a brocolli floret.
The bracelet was picked up by the supermarket giant prompting them to comment and duet on TikTok to their thousands of followers.
Experience
Born Social
VaynerMedia
Publicis Sapient
Leo Burnett
Iris Worldwide
VCCP
Brands
TikTok
UNICEF
Zalando
Durex
NatWest
Heinz
McDonald’s
PICO VR
More
Contact
archiechallen@gmail.com
+44 7730 466 289
Instagram, Linkedin, TikTok, Strava