ARCHIE CHALLEN


ASDA: Charm Bracelet

 

Food shopping could do with an injection of swag. So working with independent jeweller, Four Pence and Creative Director, Liam Ricketts, we made the smallest ASDA Rewards card setting it on a bracelet with the shopping list as silver charms. These included cult classics such as a Prime bottle, pizza counter pizza and not forgetting our antioxidants - a brocolli floret.



The bracelet was picked up by the supermarket giant prompting them to comment and duet on TikTok to their thousands of followers.

Experience



Born Social
VaynerMedia
Publicis Sapient
Leo Burnett
Iris Worldwide
VCCP

Brands



TikTok
UNICEF
Zalando
Durex
NatWest
Heinz
McDonald’s
PICO VR
More

Contact



archiechallen@gmail.com
+44 7730 466 289
Instagram, Twitter, Linkedin, TikTok, Strava