ARCHIE CHALLEN

SENIOR CREATIVE LEADING CAMPAIGNS ROOTED IN SPORTS AND CULTURE.

Zalando Summer of Sports

Asked to develop a 360 campaign that coincides with 2024’s exciting summer of sports, we chose not to champion this year’s winners, but those unashamedly trying (and sometimes failing) a sport without fear of judgement.

Enlisting the likes of Robert Lewandowski, Alexia Putellas and Pusha T we showcased the joy of getting out of your comfort zones in sports.

“Sports are not just about competition, but about constantly improving and reaching new heights without fear of failure. In football, as in life, it's about moving forward and improving every day. This campaign reminds us that our best moments are still ahead, while encouraging everyone to embrace their journey's ups and downs.”

- Robert Lewandowski

Experience

Born Social
VaynerMedia
Publicis Sapient
Leo Burnett
Iris Worldwide
VCCP

Brands

TikTok
UNICEF
Zalando
Durex
NatWest
Heinz
McDonald’s
PICO VR
More

Contact

archiechallen@gmail.com
+44 7730 466 289
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